Custom

"We understand the need for custom."

Our mission is to connect each of our clients with their perfect piece. The world of jewelry has changed and it has become difficult to find that something special in a market filled with the same off-the-shelf items. Pieces that were once custom crafted for the individual are now factory produced for the masses. But we believe that jewelry should be meaningful and intimate, and not something sold like a commodity. The item should be personal; something that truly embodies the energy of the wearer. It represents a relationship, whether with oneself or to another. We recognize that these relationships are infinitely unique and most often demand something completely new. Custom is our specialty.

 

Bringing Imagination to Life

What sets us apart from other jewelers or designers is that we are completely vertically integrated. Our obsession over detail has required us to take complete creative control of the entire custom process.  We are expert goldsmiths, stone setters, and CAD designers and work in all genres including vintage inspired, organic, contemporary, symbolic, and sentimental jewelry.  We can remodel your existing piece or work with a stone that you may already have. With generations of experience and the best technology at our disposal, we are confident that we can create the perfect piece for you.

"Some people are intimidated by the prospect of custom. We are supportive, completely transparent, and are here to guide you. It's our aim to make this fun and to remove stress and ambiguity from the process."

The Design Process

Four steps, guided start to finish.

Initial design consultation

Initial Design Consultation

This is a no obligation meeting where we assess the feasibility of your project and draft an initial design concept together. You give us ideas, your budget, and a timeline. We give you a quote and if you decide to move forward, we require a 50% deposit to proceed. We are available to meet with you right here in our shop in L.A. or virtually through email, phone, or video chat.

Gemstone/Diamond Review

If your project calls for a substantial center stone, this is a follow-up meeting where we will present you with several options to choose from. We will guide you through making this selection and are happy to show you as many stones as possible. Please note that any stone selections exceeding $1,000 must be paid for at this time. Rest at ease, in the highly unlikely scenario in which we cannot get the right stone for you any prior deposits will be fully refunded.

Gemstone and diamond review
Design review with 3D rendering

Design Review

We design most items on a jewelry specific 3D platform. Once we have completed the model, you are invited back for a meeting where you can see a 3D rendering of what the piece will look like. We are 100% committed to your satisfaction, and will make as many changes as you may need. We only begin producing your piece once you give us the green light to move forward.

Project Pickup/Shipment

Once the piece is completed, you will get a notification and an invitation to make a pickup appointment. We will be there to deliver your piece to you with excitement and will provide you with care instructions and an appraisal. The remaining balance is due at this time.

We are always here to answer any questions and look forward to making that glorious piece with you soon!

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FAQs

Yes — our pieces are handmade and produced right here in Los Angeles.

We primarily work in fine metals: 14K, 18K, 22K, and 24K gold (in yellow, white, and rose) as well as platinum. We can also use specialty plating to achieve different looks.

We do not work with costume/base metals such as brass, copper, or steel, and we generally don’t take custom projects in silver (unless it’s a bulk inquiry).

Have something unique—another gold alloy, your own gold, or an heirloom piece you’d like to incorporate? Just ask. We’re happy to talk through what’s possible.

Our standard lead time is 6–8 weeks so we can deliver the best piece and the best experience. If you have a sooner due date, we can often accommodate a rush for an additional rush fee. Please note that more complex projects may take longer—and we’ll always communicate timeline expectations upfront.

Yes! You’re welcome to bring your own design. Come in with a fully formed idea, an inspiration photo, a Pinterest board, or even a simple sketch — we can take it from there and help refine it into a piece that’s truly yours.

We source our stones through a trusted network of established Los Angeles (and worldwide) stone dealers we’ve worked with for 20+ years. Those long-term relationships let us hand-select stones with confidence and prioritize ethical, responsible sourcing for every piece.

Yes — we work with both lab-grown diamonds and natural diamonds.

We love working with your own stones and gold if doable. We’re especially good at transforming older jewelry into something new, wearable, and deeply sentimental—whether that means resetting a stone into a new design, melting/reusing your gold, or reimagining a piece while keeping its meaning intact. Bring all the old jewelry!

There’s no premium for custom pieces. Since we make everything you see in the case, we can make it for you too — tailored to your size, stones, and vision, no extra charge.

Please reach out to us by text, and we’ll see if we can accommodate a resizing so your piece fits perfectly. Please note that resizing may cause a delay in shipping, as we may need to recreate or adjust the piece for you.

Because we’re custom local jewelers in Los Angeles and handcraft everything in-house, we can customize any piece for you. Whether you prefer 18k white gold, natural diamonds instead of lab-grown, or blue sapphires in place of rubies, we can make it happen.

Unfortunately any missed appointments or significant changes in design will push your due date out.

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